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Channel Development Manager - Online


Job Description   

Responsible for executing development and growth strategies for the channel
Responsible for maximizing revenue from the online channel
Work closely with internal customer-facing business units (CRM, Sales, Branches, Alt Channels) to enhance the proposition and ensure proposition delivery for the channel
Ensure proposals are commercially viable with justified business case and are aligned with strategic direction of business
Actively participate in development of customer life cycle management plan and implement solutions for customer engagement and activation
oImplement the integrated customer experience that takes customer from introduction into all offerings.
oImplement activities to identify various touch points for customer engagement
oAnalyze gaps, area of improvements and implement solutions at all levels of customer engagement
Broadening the product suite for the online channel to enhance revenue opportunities
Provide sales support to acquisition and sales channels through development of appropriate sales tools, communication and processes
Implement promotional schemes / contests to drive growth
Working with internal teams across the Organization for successful implementation of strategic tie-ups done across segments with Cellular service operators, Publishing houses, websites, ISP’s, Fulfillment agencies etc
Tie-up and gear internal touch points for implementation of the alliances done for offering Value added products & services to customers in the specific segment
Manage interactions with other business units regarding online offers and online special prices, ensuring consistency of offers

Desired Profile    

Demonstrated experience managing web-based products and the customer experiences they represent
Capability to understand and balance needs of multiple client segments, and effective team influencing skills critical for success in this role
Expert understanding of the Online marketplace: trend awareness; industry best practices, available technologies, etc
Excellent problem solving ability
Great attitude, strong work ethic, excellent communication skills
Combination of analytic and strategic thinking and customer empathy are essential for this position
Ability to work quickly and manage multiple projects and timelines

Experience   4 - 9 Years

Industry Type   Banking/Financial Services/Broking

Functional Area    Other

Location   Mumbai

Keywords   Channel development,online channel


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